$88K for an AI SaaS
We analyze company workflows, bottlenecks, and revenue opportunities.
Timeline
2+ months
Industry
Fintech
Services
Custom AI Integrations, AI Workflow Automation, Internal Tooling
Challenges
An AI SaaS product that helps estate agents handle paperwork needed outbound that felt personally understood, not blasted. The audience was busy, skeptical, and already exposed to generic software pitches.
Solutions
We built dedicated sending infrastructure across Microsoft and Google for diversity and deliverability, then sourced leads outside the usual databases by scraping open property listings.
The listings became the personalization source. Each email opened by referencing a specific active listing and congratulating the agent before tying it directly to the paperwork pain the product solves.
The copy used casual language and real, specific personalization: “Saw your listing for [street] - congrats! I know it takes a lot of paperwork to get one of those over the line…”
The campaign contacted 7,705 leads, generated 205 replies, and achieved a 2.66% reply rate with 42.93% of replies being positive.
Because the campaign is still active, the outreach system continues to create qualified opportunities while compounding learning from real replies.
Results
Outcome: 88 qualified opportunities, $88K in deal value, 7,705 leads contacted, 205 replies, a 2.66% reply rate, and 42.93% positive reply quality with the campaign still active.
$88K
Deal Value
88
Opportunities
205
Replies